Posted by Allison on December - 31 - 2011
How many highly successful, smart, talented and worthy friends do you have that are unemployed right now? I have several. In one of my Idea Lab Walks (usually a walking consultation for clients, but this time I was my own client), it occurred to me that I had so many “friends” on facebook, online, my clients and vendors and in real life who had more “things” than they had room [ Read More ]
Posted by Allison on December - 20 - 2011
[this article extracted from interview on Sideroad online] How can business owners earn their highest possible income, while maximizing their valuable time? Here’s the secret no business professional can afford to overlook: a Marketing Coach will keep you on track. Just exactly what does a Marketing Coach or Consultant do? Well, she wears many hats. Whether your company wants to generate more online sales, decrease its staff size, [ Read More ]
Posted by Allison on December - 6 - 2011
Thanks to Trendwatch we can all stay ahead of the curve in marketing. Whether you have a small, professional service business, or giant retail corporation, if you think these trends don’t affect you, look back at history! Remember the “nesting” trend that gave rise to at-home internet use,home movies and more? Those consumer trends in the market roll downhill to small businesses over time. From “:12 Crucial Consumer Trends for [ Read More ]